Three major factors restricting the development of domestic generating units

In the past ten years, our countryGenerator setThe level of industry development has been significantly improved, and huge market demand has prompted local companies to gain a foothold and develop in the domestic market. Haixing believes that after ten years of rapid development, the domestic generator set market is also facing some development resistance. Mainly manifested in the following three aspects:

The growth rate of China’s infrastructure investment and energy-intensive manufacturing industry has slowed down. The 4 trillion yuan investment projects led by the government have been basically completed and put into operation. Some projects have not been used very efficiently after completion, which will hinder the introduction of future economic stimulus policies. On the other hand, in order to reduce pollution emissions and improve the energy efficiency of industrial production, a large number of small and medium-sized manufacturing plants, especially companies in high-energy-consuming industries, face the possibility of being closed. These companies were important users of generating units during China's multiple power shortages.

Secondly, the competition in the domestic market is fierce and the products are highly homogeneous. There are more than 200 companies with sales of more than 10 million yuan. Most of the engines used by these so-called OEM companies are provided by Chongqing Cummins, Volvo, Mitsubishi Heavy Industries and other companies, and generators are supplied by brands such as Leroy Somer and Marathon. . In the mid-to-low-end terminal application market, domestic engine brands will also be used, such as Shangchai, Jichai, Changchai, etc. In the past market stage, local Chinese companies generally only focused on developing customers and expanding sales channels. Few companies paid attention to customizing customer application needs and maintaining after-sales services. Because the latter requires a lot of investment and cannot bring benefits to the company in the short term.

Since brands such as Cummins, Caterpillar, and Kohler have moved production and manufacturing to China, some foreign-funded companies have also used China as their Asia-Pacific region or even production base to reduce costs and compete with domestic companies. This undoubtedly reduces the overall profit margin of the industry.

Haixing believes that if domestic generator set companies want to further develop, they should comprehensively consider the above three resistance points, review their own advantages and disadvantages based on the market, and enhance the core competitiveness of the company. Only in this way will the future of domestic generator set companies be better!